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Innovative Nonprofits in the Covid Era

In Good Ideas by lisavgray

UPDATED February 24, 2021 — Innovative nonprofits and creative-types are using Covid’s New Normal to evaluate their business models and audience engagement efforts for new opportunities, as we’ve discussed before. Need some real-life examples for …

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Find Your Social Media Audience

In Good Tools by lisavgray

Social media use in the U.S. is changing, according to Edison Research. In case you’re hoping the study shows you don’t have to worry about Social Media anymore, I’m sorry (not sorry). The study says in 2019, 79% of the U.S. population (223 million) is using Social Media. So Social Media should definitely still be in your organization’s media mix. And you can use this data to find your Social Media audience.