I hope you are following the Twitter account of Rodney Smith, Jr., founder of Raising Men Lawn Care Service. RMLCS is a Huntsville, AL nonprofit that teaches values to young people by providing free lawn care for veterans, the …
Help Your Fans Sing Your Praises
View PostAre Fewer Readers Seeing Your Facebook Posts This Week?
Last week, Facebook Product Manager Chris Turitzin announced that Facebook has tweaked its News Feed so that text-only posts from brand Pages will be seen by fewer viewers. The social media giant says we interact …
The Secret to a Jolly Holiday (Sales) Season
Plenty of businesses see the holidays as a time to attract new customers. They open their sack full of gifts and offer discounts, coupons and generally get into the spirit of the season. But I’m …
Day 1 – Top 6 Takeaways
What a great first day of speakers and panels at the National Arts Marketing Project’s annual conference here in Charlotte. Before I get lost in another stack of great ideas tomorrow, allow me to share …
Good Marketing & Good Deeds
I’m just discovering the great work that Robert/Boisen & Like-Minded of Denmark has done for Danish chocolatier Anthon Berg. In February 2012, Anthon Berg created a pop-up “Generous Store.” Open for one day only, the …
“Never Mind the Homepage,” say Google + Facebook
Did you see Robert Andrews’ article entitled “How tech giants want to re-invent journalism?” Andrews gives a brief summary of presentations by Google’s head of news products and Google+ programming Richard Gingras and Facebook’s journalism manager Vadim …
Happy Birthday, Oreo!
On March 6, 1912, the oreo was born. And Nabisco indulged in some pretty wonderful social media recently to kick-off the 100th b-day celebrations. Oreo launched a lively game of #oreopinata on Twitter: every tweet …